Leading expectations placed on AI use in marketing in North America in 2018

This statistic presents the leading expectations placed on artificial intelligence use in marketing according to industry professionals in North America as of the first quarter of 2018. According to the findings, 59 percent of respondents said they expected AI to help in identifying prospective customers, while 13.7 percent admitted they didn't fully understand what AI was.

本统计数据显示了北美地区行业专业人士对人工智能在营销领域应用的预期，截止至2018年第一季度。据调查结果显示，59%的受访者预期人工智能将有助于识别潜在客户，而13.7%的受访者承认他们对人工智能尚未完全理解。