Competition for Attention
收藏NBER2013-05-01 更新2025-01-04 收录
下载链接:
https://www.nber.org/papers/w19076
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资源简介:
We present a model of market competition and product differentiation in which consumers' attention is drawn to the products' most salient attributes. Firms compete for consumer attention via their choices of quality and price. With salience, strategic positioning of each product affects how all
提供机构:
美国国家经济研究局
创建时间:
2013-05-01



