Reasons to buy new bed linen in the Netherlands 2018

What are the most important reasons for Dutch consumers to buy new bed linen? Nearly half of the respondents taking part in this survey stated that the last time they bought new bed linen, they did so because the bed linen they had was worn out. For four percent of respondents, a changing household composition was the main reason to purchase new duvet covers or bed sheets.

探讨荷兰消费者购置新床品的首要动因。在接受本次调查的受访者中，近半数人士表示，他们上一次购置新床品的原因在于原有的床品已过度磨损。对于四分之一的受访者而言，家庭构成的变化成为其购买新羽绒被罩或床单的主要诱因。