eCommerce Benchmark KPIs: DIY in Mexico

In 2023, next to an add-to-cart rate of 7.1%, a cart abandonment rate of 82.6%, and a conversion rate of 1.2%, the eCommerce Benchmark KPIs for DIY in Mexico also consist of an AOV of US$165.1, a discount rate of 8.5%, and a return rate of 8.6%.

于2023年，墨西哥DIY电子商务领域的基准关键绩效指标（KPIs）亦呈现以下情形：购物车添加率为7.1%，购物车放弃率为82.6%，转化率为1.2%，平均订单价值（AOV）为165.1美元，折扣率为8.5%，退货率为8.6%。