The Mediating Role of Satisfaction Toward Customer Loyalty
收藏doi.org2025-03-22 收录
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http://doi.org/10.17632/7kywgtkybv.1
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The aims of this paper are to analyze consumer loyalty which is mediated by customer satisfaction with product quality, service quality and digital marketing at BSI as exogenous variables.
本论文旨在分析由产品品质、服务质量及数字营销在BSI的满意度所介导的消费忠诚度。
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doi.org
