Visitors to most popular online retailers in Japan 2024

As of June 2024, Amazon Japan's e-commerce website was the leading e-commerce site accessed in Japan, with over 562 million visits. The subsidiary of the American technology company competes in the Japanese e-commerce market against the major business-to-consumer (B2C) retailers Rakuten and Yahoo Japan.

截至2024年6月，亚马逊日本电子商务网站已成为日本访问量最高的电子商务平台，累计访问量超过5.62亿次。这家隶属于美国科技巨头的子公司在日本电子商务市场与主要面向消费者的企业（B2C）零售商乐天和雅虎日本展开竞争。