SMS Consumer Demographics (US Census Block Groups)

The SMS Consumer Demographics by Census Group Block provides information on various demographic and sociographic metrics such as age, gender, income, presence of children, occupation, political affiliation, and more. Covering over 165 million households in the USA, this data set can be used for both market analysis and to help determine overall marketing strategy.

Use Cases:
- Market Research, Insights and Analysis

The SMS Consumer Demographics dataset is 100% deterministic, built from hundreds of sources including self-reported surveys, public record, voter registration, warranties, online directories, recorded deed, and other new mover source types. All records are run through extensive hygiene and DPV verified. File updates monthly.

Included Fields:
Total Residents by:
- Age
- Gender
- Ethnicity
- Education Level
- Marital Status
- Household Income
- Presence of Children
- Net Worth
- Pets in the House
- Occupation
- Political Affiliation
- Vehicle Type
- Geographical Area (State, County, or Census Block Group)

搜集汇总

背景与挑战

背景概述

该数据集提供美国普查区组级别的消费者人口统计信息，覆盖全美超1.65亿家庭，包含年龄、性别、收入、政治倾向等多维字段。数据源自数百个权威来源并经过验证，每月更新，适用于市场研究与分析。