PSYTE™ Canada Geodemographic Data

PSYTE™ Canada Geodemographic Data product segments populations into groups and distinct neighbourhood type clusters, enabling users to easily harness comprehensive geodemographic data for Canada.

PSYTE™ Canada geodemographic data are composed of:

- 9 lifestyle groups
- 48 neighbourhood types

A series of six highly focused drill-down variables were developed for use alongside the main PSYTE™ Canada geodemographic segments. These allow users to further explore the following themes:

- Household income (one drill-down variable)
- Official language spoken (one drill-down variable)
- Property (four drill-down variables)

This sample data set covers the City of Toronto. This represents a subset of the full product’s geographic extent. The full commercial offering features the entire country of Canada. Contact [e-mail] for more information on licensing the product.

原始信息汇总

PSYTE™ Canada Geodemographic Data 数据集概述

数据集简介

• 名称: PSYTE™ Canada Geodemographic Data
• 提供商: Precisely
• 试用信息: 提供30天免费试用
• 数据内容: 将加拿大人口划分为不同的群体和邻里类型集群，便于用户利用全面的地理人口统计数据。

数据组成

• 主要分类:
  • 9种生活方式群体
  • 48种邻里类型
• 细分变量:
  • 家庭收入 (1个细分变量)
  • 官方语言 (1个细分变量)
  • 房产 (4个细分变量)

样本数据

• 覆盖范围: 多伦多市
• 完整数据: 覆盖整个加拿大

商业应用

• 市场分析: 通过深入的地理和人口统计信息，提高决策准确性，优化资源利用。
• 客户全景视图: 通过提供有针对性的服务和产品，深化现有客户关系并吸引新客户。

数据字典

• 主要表:
  • psc_can_bench
  • psc_can_da
  • psc_can_data_schema
  • psc_can_fsaldu
  • psc_can_ref
• 字段示例:
  • AREANAME (Varchar)
  • CODE (Number)
  • PG01 到 PG08 (Number)

使用示例

1. 查询邮政编码的地理人口统计标签: sql select * from SEGMENTATIONGEODEMOGRAPHICS."psc_can_fsaldu" inner join SEGMENTATIONGEODEMOGRAPHICS."psc_can_seg_labels" on SEGMENTATIONGEODEMOGRAPHICS."psc_can_fsaldu".psyte_seg = SEGMENTATIONGEODEMOGRAPHICS."psc_can_seg_labels".psyte_seg where fsaldu = M1B1B1

2. 查询高收入邻里类型: sql select * from SEGMENTATIONGEODEMOGRAPHICS."psc_can_da" inner join SEGMENTATIONGEODEMOGRAPHICS."psc_can_seg_labels" on SEGMENTATIONGEODEMOGRAPHICS."psc_can_da".psyte_seg = SEGMENTATIONGEODEMOGRAPHICS."psc_can_seg_labels".psyte_seg where SEGMENTATIONGEODEMOGRAPHICS."psc_can_da".psyte_seg = 01.1 and SEGMENTATIONGEODEMOGRAPHICS."psc_can_da".dv_income IN (TP1,TP5,T01,T05,T10)

其他信息

• 地理覆盖: 加拿大 (按邮政编码)
• 数据更新频率: 每年
• 云区域可用性: AWS多个区域
• 联系方式: [e-mail]

搜集汇总

背景与挑战

背景概述

PSYTE™加拿大地理人口统计数据将加拿大人口划分为9个生活方式群体和48个邻里类型，便于用户利用全面的地理人口数据。该数据集还提供六个深入分析变量，涵盖家庭收入、官方语言和房产主题，样本数据覆盖多伦多市，完整产品则涵盖加拿大全境。