eCommerce Benchmark KPIs: Footwear in Morocco

In 2023, next to an add-to-cart rate of 13.1%, a cart abandonment rate of 82.9%, and a conversion rate of 2.2%, the eCommerce Benchmark KPIs for Footwear in Morocco also consist of an AOV of US$76.8, a discount rate of 7.5%, and a return rate of 10.3%.

至2023年，摩洛哥鞋类电子商务基准关键绩效指标（KPIs）中，除13.1%的加入购物车率、82.9%的购物车放弃率和2.2%的转化率之外，还包括平均订单价值（AOV）为76.8美元、折扣率为7.5%以及退换货率为10.3%。