eCommerce Benchmark KPIs: Beverages in Sweden

In 2023, next to an add-to-cart rate of 13.5%, a cart abandonment rate of 70.6%, and a conversion rate of 4%, the eCommerce Benchmark KPIs for Beverages in Sweden also consist of an AOV of US$113.8, a discount rate of 11.3%, and a return rate of 2.7%.

于2023年，瑞典饮料类电子商务基准关键绩效指标（KPIs）包括13.5%的添加购物车率、70.6%的购物车放弃率、4%的转化率，此外，平均订单价值（AOV）为113.8美元，折扣率为11.3%，退货率为2.7%。