Share of online food and beverage purchases in Mexico 2022, by channel

Rather than replacing in-store shopping, e-commerce has become an additional channel for food and beverage purchases in Mexico. A 2022 survey revealed that more than half (54 percent) of respondents shopped for food both online and in-store, compared to 46 percent for beverage shoppers. The percentage of shoppers in these categories who shopped exclusively online was still minuscule.

相较于取代线下购物，电子商务已成为墨西哥食品饮料购买的一个额外渠道。2022年的一项调查显示，超过半数（54%）的受访者既在线上又线下购买食品，相比之下，饮料购买者的比例为46%。在这些类别中，仅在线购物的消费者比例仍然微乎其微。