资源简介:
The combined visitor spending in New South Wales, Victoria, and Queensland amounted to well over half of Australia’s total domestic overnight tourist spending in the year ended December 2023. In New South Wales alone, domestic overnight visitors spent over 30 billion Australian dollars. During the same time period, around 36.8 million domestic tourists stayed overnight in New South Wales. International visitors to AustraliaInternational visitors to Australia spent around 27 billion Australian dollars more in the financial year 2023 compared to the previous year, showing signs of a significant recovery in expenditure. Additionally, the number of international arrivals hit over 5.4 million. While this is still not at the pre-pandemic level, this figure shows that international visitors are slowly but surely returning to Australia following the lifting of travel bans. Both of these data points hint toward solid industry recovery as the pandemic wanes. Travel intentionAs was the case globally, the COVID-19 pandemic substantially affected Australian tourism due to border closures and flight groundings associated with the spread of the coronavirus. This was reflected in consumer travel intention; whilst overall intention to travel decreased by 30 percent (compared to usual annual travel plans), domestic travel within an individual’s state or within the rest of Australia increased compared to the preceding year. In a survey conducted in November 2022, travel abroad intentions jumped, with around 46 percent of Australians planning to take more holidays in 2023 than in the previous year.
新南威尔士州、维多利亚州和昆士兰州的游客消费总额,在截至2023年12月的一年中,已超过澳大利亚国内过夜旅游消费总额的一半。仅在 新南威尔士州,国内过夜游客的消费就超过了300亿澳大利亚元。在同一时间段内,大约有36.8百万国内游客在新南威尔士州过夜。国际游客在澳大利亚的国际游客在2023财年比前一年多消费了约270亿澳大利亚元,显示出支出显著恢复的迹象。此外,国际抵达人数超过了540万。尽管这一数字尚未达到疫情前的水平,但它表明,随着旅行禁令的解除,国际游客正在缓慢但坚定地返回澳大利亚。这两个数据点都表明,随着疫情的消退,旅游业正在稳健复苏。旅游意向如同全球其他地区,新冠疫情对澳大利亚旅游业产生了重大影响,这主要体现在边境封锁和因冠状病毒传播而导致的航班停飞。这在消费者的旅游意向中也有所体现;与往常的年度旅游计划相比,整体旅游意向下降了30%,但与上一年相比,个人所在州内的国内旅游以及澳大利亚其他地区的国内旅游有所增加。在2022年11月进行的一项调查中,出国旅游的意向有所上升,约有46%的澳大利亚人计划在2023年比前一年度过更多的假期。