Consumer Learning and the Entry of Generic Pharmaceuticals
收藏NBER2017-08-01 更新2025-01-04 收录
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https://www.nber.org/papers/w23662
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Generic pharmaceuticals provide low-cost access to treatment. Despite their chemical equivalence to branded products, many mechanisms may hinder generic substitution. Consumers may be unaware of their equivalence. Firms may influence consumers through advertising or product line extensions. We
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美国国家经济研究局创建时间：
2017-08-01
