eCommerce Benchmark KPIs: DIY in Russia

In 2023, next to an add-to-cart rate of 7.1%, a cart abandonment rate of 75.1%, and a conversion rate of 1.8%, the eCommerce Benchmark KPIs for DIY in Russia also consist of an AOV of US$119, a discount rate of 10.7%, and a return rate of 7.1%.

至2023年，俄罗斯DIY电子商务领域的关键绩效指标（KPIs）亦显示出令人瞩目的数据：购物车添加率为7.1%，弃购率高达75.1%，转化率为1.8%，平均订单价值（AOV）为119美元，折扣率为10.7%，退货率为7.1%。