Share of vegans in the U.S. 2022, by age group

During a survey carried out between July 2021 and June 2022, approximately seven percent of people in the U.S. aged between 18 and 19 said they were following a vegan diet. The share of vegans among respondents aged between 40 and 49 was at four percent. Veganism in the U.S. Consumers who follow a vegan diet do not eat or drink any products derived either wholly or partly from animals. Many people have a positive perception on the ethics of veganism; nearly 30 percent of a surveyed population in the U.S. thinks it is more ethical to be vegan. Besides moral concerns, there are many other reasons for only consuming vegan products. The leading reason for becoming vegan or pursuing a non-meat diet is to have a healthier diet and/or lose weight. Concerns about animal welfare also rank very high. Meat-substitute products in the United States Nowadays, grocery stores in the U.S. offer a variety of meat-substitute products. Traditional veggie burgers (e.g. black bean) and beef-style alternative burgers (e.g. Beyond Burger, Impossible Burger) are the most frequently purchased types of plant-based meats by U.S. consumers. The main reasons for eating meat-substitutes are that consumers consider them healthier than meat products or think that they benefit the environment. Nearly 30 percent of surveyed consumers in the U.S. are consuming meat-substitute products once a month or more often.

在2021年7月至2022年6月期间进行的一项调查中，约7%的美国18至19岁人群声称正在遵循纯素食饮食。在40至49岁受访者中，纯素食者的比例达到了4%。在美国，纯素食主义者的生活方式表现为拒绝食用或饮用任何完全或部分源自动物的食品。众多人士对纯素食主义的伦理观念持积极态度；美国受访人群中，近30%的人认为成为纯素食者更具道德性。除了道德考量之外，还有诸多其他因素促使人们仅消费纯素食产品。成为纯素食者或追求非肉饮食的首要原因是为了拥有更健康的饮食和/或减轻体重。对动物福利的担忧也位列重要因素。在美国，肉类替代品产品如今在杂货店中琳琅满目。传统的素食汉堡（例如黑豆汉堡）和牛肉风味替代汉堡（例如Beyond Burger、Impossible Burger）是美国消费者最常购买的植物基肉类产品。消费者选择食用肉类替代品的主要原因在于他们认为这些产品比肉类产品更健康，或者认为它们对环境有益。在美国，近30%的受访消费者每月或更频繁地消费肉类替代品。