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Consumer trends for purchasing private label brand products in U.S. 2019

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www.statista.com2025-03-22 收录
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https://www.statista.com/statistics/245151/frequency-of-purchasing-store-brand-products-by-us-consumers/
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This statistic shows the trends for purchasing private label brands among consumers in the Untied States in 2014 and 2019. The survey revealed that in 2019, 40 percent of respondents said that if they liked a store brand product, they were willing to pay the same or more for it than for a name brand product.

本统计数据显示了2014年至2019年间美国消费者购买自有品牌产品的趋势。调查结果显示,在2019年,40%的受访者表示,如果他们喜欢某家店铺的自有品牌产品,他们愿意为此支付与知名品牌产品相当甚至更高的价格。
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