文旅报告-升级版

基于联通的信令数据与成熟的大数据分析能力，对于游客进行总量 、来源地、基础画像、出行方式、游客互联网行为、重点景区、OTA、以及消费等数据进行统计分析，可面向省、地市、区县，最终以PPT版本进行定制化输出。Based on China Unicom's signaling data and mature big data analysis capabilities, this dataset conducts statistical analysis on a range of tourist-related data, including total tourist volume, source regions, basic profiles, travel modes, internet behaviors, key scenic spots, OTA platforms, and consumption data. It is applicable to provincial, prefecture-level and county-level administrative regions, and finally provides customized outputs in PPT format.

搜集汇总

背景与挑战

背景概述

文旅报告-升级版是基于联通信令数据的统计分析报告，涵盖游客行为、消费等多维度数据，支持省、地市、区县级别的定制化输出。