Questionnaire items （250528）
收藏Figshare2025-05-28 更新2026-04-08 收录
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https://figshare.com/articles/dataset/Questionnaire_items_250528_/29162615/1
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资源简介：
The application of AI technology has improved the allocation efficiency of marketing resources for enterprises and platforms, driving the continuous evolution of their marketing strategies. However, there are significant differences in academic views regarding the impact of AI technology application on consumers' purchase intention.
提供机构：
Zhang, Changhao
创建时间：
2025-05-28
