eCommerce Benchmark KPIs: Electronics in Poland

In 2023, next to an add-to-cart rate of 9.2%, a cart abandonment rate of 72.6%, and a conversion rate of 2.5%, the eCommerce Benchmark KPIs for Electronics in Poland also consist of an AOV of US$99, a discount rate of 14.8%, and a return rate of 6.2%.

至2023年，波兰电子电商领域的基准关键绩效指标（KPIs）中，除9.2%的加入购物车率、72.6%的购物车放弃率以及2.5%的转化率外，还包括平均订单价值（AOV）为99美元、14.8%的折扣率和6.2%的退货率。