Willingness to Pay (WTP) trials related to fresh fish / Q4 FY2021-Q4 FY2023; this is additional data collected from the consumer group in the KAPs surveys conducted in 2023.
There is continued interest in the modernization of food traceability systems because of increased consumer consciousness of food production, processing, and transportation and the desire of the food
Frequency of responses for WTP for food products that are produced with reduced use of synthetic chemicals and replacement by microbial applications per crop type.
IntroductionThis study aims to investigate consumers' cognition, preference and willingness to pay (WTP) for celery with low pesticide residues, and to provide evidence from a consumer perspective for
