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Using Neural Data to Test a Theory of Investor Behavior: An Application to Realization Utility

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NBER2012-11-01 更新2025-01-04 收录
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We use measures of neural activity provided by functional magnetic resonance imaging (fMRI) to test the "realization utility" theory of investor behavior, which posits that people derive utility directly from the act of realizing gains and losses. Subjects traded stocks in an experimental market

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2012-11-01
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