Consumer Plus
收藏Databricks2024-05-09 收录
下载链接：
https://marketplace.databricks.com/details/e8424694-9f9b-424c-a62c-bb76dfec7593/Porch-Group-Media-Formerly-V12_Consumer-Plus
下载链接
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资源简介：
Consumer Plus maps offline demographic, lifestyle, and purchase data into privacy-compliant online audience segments, applying the same skilled data blending, triple validation and focus on individual-level data for superior results. Our clients are able to leverage 14 distinct audience categories and 1,900+ data segments across 300 million devices to reach the most relevant, responsive online audiences. Leading audience categories include: Automotive Mover Data Demographics Finance CPG Personality.
**Supported Use Cases**
Audience Segmentation
360 Customer Degree View
Modeling
Measurement
**Sample Data Elements**
Age
Communities and Languages
Education
Ethnicity
Family Position
Gender
DMA/State
Dwelling Type
Home Value
Home Purchase Price
Mortgage Amount
Interest Rate
Length of Residence
Median Home Value
Number of Generations
Number in the Household
Presence of Children
Income Range
LifeStage
Marital Status
Urbanicity Indicator
**Note:** Data is delivered with RampIDs. Click “Request access” to contact LiveRamp, if you are not RampID enabled.
提供机构：
Porch Group Media, Formerly V12
