Average CPC (cost per click) for programmatic advertising in Sweden 2012-2018
收藏www.statista.com2024-11-09 更新2025-03-23 收录
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In 2018, an advertiser in Sweden paid on average 5.71 U.S. dollars for a visitor's click of a programmatic advertisement. This is an increase of roughly 0.50 U.S. dollars compared to the year before. Programmatic advertising is the fully automated and individualized purchase and selling of advertising surface in real-time.
2018年，瑞典某广告商平均支付了5.71美元以获取对一项程序化广告的点击。这一数字相较于前一年增长了约0.50美元。程序化广告指的是在实时环境中，完全自动化且个性化的广告位购买与销售过程。
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