SGG 电商业务数据与日志数据

SGG 电商项目的模拟数据 作为数仓开发、业务指标计算、数据建模的基准数据源，主要用于离线数仓的分层构建（ODS/DWD/DWS/ADS 层）、业务核心指标（如交易金额、订单量、用户活跃度、商品销量）的计算与验证、业务趋势分析及数据应用（如报表、大屏）的落地。

Simulated data for the SGG e-commerce project serves as a benchmark data source for data warehouse development, business indicator calculation, and data modeling. It is mainly used for the layered construction of offline data warehouses (ODS/DWD/DWS/ADS layers), the calculation and verification of core business indicators such as transaction amount, order volume, user activity level, and product sales volume, as well as business trend analysis and the deployment of data applications including reports and large-screen dashboards.

搜集汇总

背景与挑战

背景概述

该数据集为SGG电商项目的模拟数据，包含业务数据与日志数据，用于支持离线数仓分层构建、业务核心指标计算与验证以及趋势分析。业务数据涵盖订单、用户、商品等多张电商相关表，日志数据则记录用户页面行为与启动信息，适用于数据建模、报表开发等应用场景。