Brand empathy for Apple in the U.S. 2018

The displayed data on brand empathy for Apple shows results of an exclusive Statista survey conducted in the United States in 2018. Some 40 percent of respondents answered the question ''Let’s have a closer look at Apple. On a gut level: How do you feel about Apple?'' with ''Very positive''.The Survey Data Table for the Statista survey Tech Giants and Digital Services in the United States 2019 contains the complete tables for the survey including various column headings.

展示在苹果品牌同理心方面的数据，源自Statista于2018年在美国进行的独家调查结果。调查中，约有40%的受访者对问题“让我们更深入地了解苹果。就直觉而言：您对苹果的感受如何？”作出了回应，表示为“非常积极”。Statista在2019年发布的《美国科技巨头与数字服务》调查数据表中，包含了该调查的完整表格，其中涵盖了多种列标题。