Appendix for 'Current Trends of Digital Marketing in the Indian Pharmaceutical Industry'
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https://zenodo.org/doi/10.5281/zenodo.13907236
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This appendix provides supplementary materials for the research paper titled "Current Trends of Digital Marketing in the Indian Pharmaceutical Industry." It includes detailed survey questions, statistical analyses, reliability and validity reports, and comparisons of digital marketing strategies between Indian and multinational pharmaceutical companies.
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Zenodo创建时间：
2024-10-09
