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Journal of Hospitality Marketing and Management Impact Factor, Indexing, Ranking 2024

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The Journal of Hospitality Marketing & Management provides a peer-reviewed outlet for contributions that further understanding, practice, and education in hospitality marketing and management. It aims to promote new ideas, models, approaches, and paradigms that contribute to the development of knowledge and theory of hospitality marketing and management. Its distinct, multifaceted approach encompasses the administrative disciplines, liberal arts, and social sciences.The journal disseminates knowledge through the publication of high-quality, peer-reviewed research papers, reports, and book reviews, while serving as a unique peer-reviewed forum for the community of students, academics and practitioners with a shared interest and devotion to the hospitality marketing and management.The Journal of Hospitality Marketing & Management covers many aspects within the spectrum of hospitality marketing and management, including but not limited to: Hospitality marketing Hospitality management Branding in hospitality Consumer buying behavior and marketing Decision-making processes Consumer trends Human resource issues in hospitality Research and innovations in hospitality marketing and management Promotional programs development in hospitality marketing Assessing the effectiveness of hospitality marketing efforts International issues and cross-cultural research Hospitality product development and management Ethical concerns in marketing and management Analyses of environment, social, cultural economic impacts Impacts of demographic, social, and technological trends/changes Development of conceptual models and constructs Future trends in the hospitality marketing and management Methodological issues in hospitality marketing and management Reputation management and online reviews Sustainability in hospitality marketing and management Technological issues and development in hospitality marketing and management Social media and customer relationship management Climate change and hospitality marketing and management

《酒店市场营销与管理杂志》为一项同行评审的学术平台,致力于深化对酒店市场营销与管理领域的理解、实践与教育。该杂志旨在推广创新理念、模型、方法与范式,以促进酒店市场营销与管理知识体系的构建与理论发展。其独特的、多层次的视角涵盖了行政学科、文科以及社会科学。通过发表高质量的、经过同行评审的研究论文、报告及书评,该杂志传播知识,并为具有共同兴趣与献身精神的酒店市场营销与管理领域的学者、学生与实践者提供了一个独特的同行评审论坛。《酒店市场营销与管理杂志》涵盖了酒店市场营销与管理领域的众多方面,包括但不限于:酒店市场营销、酒店管理、酒店品牌建设、消费者购买行为与市场营销决策过程、消费者趋势、酒店人力资源管理、酒店市场营销与管理的研究与创新、酒店市场营销促销计划的发展、酒店市场营销努力的有效性评估、国际问题与跨文化研究、酒店产品开发与管理、市场营销与管理中的伦理问题、环境、社会、文化及经济影响的分析、人口统计、社会和技术趋势/变化的影响、概念模型与结构的开发、酒店市场营销与管理领域的未来趋势、酒店市场营销与管理方法问题、声誉管理与在线评论、酒店市场营销与管理的可持续性、酒店市场营销与管理中的技术问题与发展、社交媒体与客户关系管理、气候变化与酒店市场营销与管理。
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