Market size of beauty salons in the U.S. 2017-2023

The market size of beauty salons (hair, skin, nails) in the United States decreased considerably in 2020 and has yet to recover completely. In 2020, the market size of hair, skin, and nail salons in the U.S. dropped to 58.5 billion U.S. dollars due to the closure of businesses during the coronavirus pandemic. In 2023, it reached a value of 69 billion U.S. dollars. How big is the U.S. beauty industry? Since the onset of the twentieth century, the American beauty industry has grown significantly. In terms of revenue, this industry generated nearly 50 billion U.S. dollars in 2022, up from the 40 billion U.S. dollars of revenue generated in 2002. An extension of the beauty industry is prestige beauty, which includes products that are priced higher than typical drugstore cosmetics products. Recently, the prestige beauty industry in the U.S. generated over 20 billion U.S. dollars in the sale of products sold mainly in U.S. department stores. What is Ulta Beauty?An American chain of beauty stores headquartered in Illinois, Ulta Beauty is a leading beauty retailer of cosmetics, fragrances, and hair and skin care products in the United States. Ulta’s success is largely due to their wide variety of products, as well as effectively catering to many income demographics. In 2022, Ulta Beauty’s gross profit reached over four billion U.S. dollars.

美国美容沙龙（包括理发、皮肤护理和指甲护理）的市场规模在2020年显著下降，至今尚未完全恢复。2020年，受冠状病毒大流行期间企业关闭的影响，美国理发、皮肤和指甲沙龙的市场规模降至585亿美元。至2023年，该市场规模已增至690亿美元。美国美容产业的规模究竟有多大？自二十世纪初期以来，美国美容产业呈现出显著的增长趋势。就收入而言，该产业在2022年创下了近500亿美元的收入，较2002年的400亿美元收入有所增长。美容产业的延伸部分为高端美容，此类产品价格通常高于普通药店化妆品。近期，美国高端美容产业在产品销售方面实现了超过200亿美元的收入，这些产品主要在美国百货商店销售。何为Ulta Beauty？Ulta Beauty是一家总部位于伊利诺伊州的美容连锁店，是美国化妆品、香水以及头发和皮肤护理产品的主要美容零售商。Ulta的成功主要得益于其产品种类繁多，以及对众多收入阶层的有效迎合。2022年，Ulta Beauty的毛利润超过了40亿美元。