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Steering in Online Markets: The Role of Platform Incentives and Credibility

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NBER2019-06-01 更新2025-01-04 收录
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https://www.nber.org/papers/w25917
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Platform marketplaces can potentially steer buyers to certain sellers by recommending or guaranteeing those sellers. Money-back guaranteeswhich create a direct financial stake for the platform in seller performancemight be particularly effective at steering, as they align buyer and platform
提供机构:
美国国家经济研究局
创建时间:
2019-06-01
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