Behavioral Economics and the Demand for Alcohol: Results from the NLSY97
收藏NBER2012-06-01 更新2025-01-04 收录
下载链接：
https://www.nber.org/papers/w18180
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资源简介：
The behavioral economic model presented in this paper argues that the effect of advertising and price differ by past consumption levels. The model predicts that advertising is more effective in reducing consumption at high past consumption levels but less effective at low past consumption levels.
提供机构：
美国国家经济研究局
创建时间：
2012-06-01
