Festival Barometer 2020

The festival barometer aims to collect information on Finnish festival visitors and the changes that occur in their taste in music and festivals over the years. In 2020, questions related to the COVID-19 pandemic were also included. The data includes three open-ended questions, with answers that are also suitable for qualitative analysis. LiveFIN ry, Lapland Institute for Tourism Research, the Sibelius Academy at the University of the Arts and the participating festivals were involved in the implementation of the survey. At the beginning of the questionnaire, the respondent selects the festival to which their answers to the first part of the questionnaire relates. The respondent must have attended the festival in question in 2019 or before. In relation to this selected festival, the respondent was asked about his/her satisfaction with the festival and asked to assess its impact on the host city. The next question asked how much money the respondent spent on and off the festival site. In the more general part of the survey, respondents were asked to rate Finnish festivals by different aspects. For example, the question asked what would make the respondent attend festivals more often. Further, the respondents were asked about issues important to the festival experience, such as performers and programming, food and beverage services, the festival area and the values of festivals. Price-related factors were examined by asking, among other things, how much different products or services should cost. Next, respondents were asked about their likelihood of attending festivals in future years, followed by an open-ended question on the reasons why attendance was considered unlikely. The survey also examined the respondents' favourite music styles, their relationship with music and which festival they find most interesting in Finland. Finally, statements were made about the impact of the corona pandemic and an open-ended question about how the pandemic has affected the respondent's attitude towards festivals. Background variables included year of birth, gender, largest cities, other municipalities by county, education, occupational group, social class and annual income. The questionnaire allows comparisons over time with other data in the series, as respondents from more than one year can be combined using the id variable.

本节旨在搜集芬兰音乐节游客的信息，及其在音乐和节庆口味随年岁变迁的情况。2020年，调查问卷中亦纳入了与COVID-19疫情相关的问题。数据集包含三个开放式问题，其答案亦适用于定性分析。在本次调查的实施过程中，LiveFIN协会、拉普兰旅游研究院、芬兰艺术大学西贝柳斯学院以及参与节庆的组织均有所参与。在问卷伊始，受访者需选择与其问卷第一部分答案相关的音乐节。受访者需在2019年或之前参加过所选择的音乐节。针对此选择的音乐节，受访者被询问对节庆的满意度，以及其对举办城市影响之评估。随后，受访者被询问在节庆现场内外花费的金额。在调查的更一般部分，受访者被要求从不同角度对芬兰音乐节进行评分。例如，问题询问了哪些因素可能促使受访者更频繁地参加音乐节。此外，受访者还被询问了与节庆体验相关的重要议题，如表演者与节目编排、餐饮服务、节庆区域以及节庆的价值观。通过询问不同产品或服务的合理价格等因素，对价格相关因素进行了探讨。接着，受访者被询问未来几年参加音乐节的可能性和原因，随后是一个开放式问题，询问为何参加可能性被认为较低。调查还考察了受访者的首选音乐风格、他们对音乐的关系以及他们认为在芬兰最有趣的节庆。最后，对冠状病毒疫情的影响进行了陈述，并就疫情如何影响受访者对节庆的态度提出一个开放式问题。背景变量包括出生年份、性别、最大城市、县内其他市镇、教育背景、职业群体、社会阶层和年收入。问卷允许通过时间序列与其他数据相比较，因为可以通过id变量将来自多个年份的受访者合并。