eCommerce Benchmark KPIs: Furniture in Thailand

In 2023, next to an add-to-cart rate of 10.9%, a cart abandonment rate of 88.5%, and a conversion rate of 1.3%, the eCommerce Benchmark KPIs for Furniture in Thailand also consist of an AOV of US$332.2, a discount rate of 12.8%, and a return rate of 2.2%.

至2023年，泰国家具电子商务基准关键绩效指标（KPIs）包括：购物车添加率10.9%，购物车放弃率88.5%，转化率1.3%，平均订单价值（AOV）为332.2美元，折扣率为12.8%，退货率为2.2%。