Growth in market value of luxury cosmetics in EU5 countries 2024, by category

In 2024, the market value of luxury haircare in the EU5 countries grew by 15.1 percent, while that of makeup grew up by 11.3 percent. This establishes the two categories as the key drivers of the luxury cosmetics market in the region.

至2024年，欧洲五大国（EU5）的奢华护发产品市场价值增长了15.1%，而化妆产品市场价值亦上升了11.3%。此现象确立了护发与彩妆两大类别，成为该地区奢华化妆品市场的核心增长动力。