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Teaching Business Models: Approaches and Success Criteria

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DataCite Commons2021-11-01 更新2024-07-03 收录
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Teaching business models (BM) and business model innovation (BMI) in universities and business schools has become a common practice. Academia has acknowledged that despite the very normative nature of the concept, business model thinking unites and synergistically binds the very fundamental decisions about a business, i.e., how to create, deliver and capture value.

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2021-11-01
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