Types of items purchased using social media Indonesia 2023

According to a survey on social commerce conducted by Rakuten Insight in Indonesia in 2023, 73 percent of respondents answered they had bought clothing articles using social media. The same survey indicated that around 40 percent of Indonesian consumers regularly shopped on social media.

根据2023年Rakuten Insight在印度尼西亚进行的一项关于社交电商的调研报告，73%的受访者表示他们曾通过社交媒体购买过服装商品。该调研同样显示，大约40%的印度尼西亚消费者习惯于在社交媒体上进行购物。