This study attempts to identify the salient factors affected by food neophilia and its interaction with demand authenticity in the choice of an ethnic restaurant. By undertaking a series of multivaria
df denotes degrees of freedom. ln L denotes the log-likelihood of the fitted model. LR denotes the likelihood-ratio test statistic. P-values stem from a Chi-squared distribution. r,t indicate that est
This study attempts to identify the salient factors affected by food neophilia and its interaction with demand authenticity in the choice of an ethnic restaurant. By undertaking a series of multivaria