Salience and (Non-)Buyer's Remorse: Optimal Nonlinear Pricing with Cognitively Constrained Consumers
收藏NBER2026-03-01 更新2026-04-04 收录
下载链接：
https://www.nber.org/papers/w35003
下载链接
链接失效反馈官方服务：
资源简介：
Nonlinear pricing theory predicts that firms can extract surplus by inducing heterogeneous consumers to self-sort across price contract offers that are ex-post optimal for them. We study subscription pricing when the frictionless sorting assumption fails. Using large-scale subscription experiments
提供机构：
美国国家经济研究局
创建时间：
2026-03-01
