American Golf brand profile in the UK 2022

How high is the brand awareness of American Golf in the UK?When it comes to sports and outdoor online shop users, brand awareness of American Golf is at 43% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is American Golf in the UK?In total, 7% of UK sports and outdoor online shop users say they like American Golf. However, in actuality, among the 43% of UK respondents who know American Golf, 16% of people like the brand.What is the usage share of American Golf in the UK?All in all, 5% of sports and outdoor online shop users in the UK use American Golf. That means, of the 43% who know the brand, 12% use them.How loyal are the customers of American Golf?Around 2% of sports and outdoor online shop users in the UK say they are likely to use American Golf again. Set in relation to the 5% usage share of the brand, this means that 40% of their customers show loyalty to the brand.What's the buzz around American Golf in the UK?In July 2022, about 6% of UK sports and outdoor online shop users had heard about American Golf in the media, on social media, or in advertising over the past three months. Of the 43% who know the brand, that's 14%, meaning at the time of the survey there's little buzz around American Golf in the UK.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

美国高尔夫品牌在英国的知名度究竟如何？针对体育与户外用品在线商店的用户群体，美国高尔夫品牌的知名度在英国达到了43%。此次调查采用辅助品牌识别的概念，向受访者同时展示了品牌的标志和文字名称。美国高尔夫在英国的受欢迎程度如何？总计而言，7%的英国体育与户外用品在线商店用户表示喜欢美国高尔夫品牌。然而，在了解美国高尔夫的43%的英国受访者中，仅有16%的人表示喜爱该品牌。美国高尔夫在英国的使用份额是多少？总体来看，英国体育与户外用品在线商店用户中有5%使用了美国高尔夫品牌。这意味着，在了解该品牌的43%的受访者中，有12%的人实际使用。美国高尔夫品牌的客户忠诚度如何？大约有2%的英国体育与户外用品在线商店用户表示他们可能会再次使用美国高尔夫品牌。将这一比例与品牌5%的使用份额相比，这表明有40%的客户对品牌表现出忠诚。在英国，关于美国高尔夫的舆论氛围如何？截至2022年7月，大约有6%的英国体育与户外用品在线商店用户在过去三个月内通过媒体、社交媒体或广告渠道听说过美国高尔夫。在这43%的知晓该品牌的受访者中，这意味着有14%，即调查时在英国关于美国高尔夫的舆论氛围相对稀薄。若您希望比较不同品牌，可以通过选择调查项目进行深入分析，按总人口或特定品牌的用户进行筛选，或针对您精心设计的目标群体进行细化，我们的消费者洞察品牌关键绩效指标调查将为您提供全面支持。