数字藏品用户分布及消费地域信息数据

优化数字藏品广告及藏品投放策略：应用星宇灵境数字藏品平台的用户分布及消费地域信息数据，帮助数藏行业品牌方建立和优化不同地域的广告和数字藏品投放的策略，为数字藏品行业的品牌营销企业提供精准营销的参考依据。1.通过星宇灵境数藏品平台采集用户的地域信息、藏品持有售卖等数据。2.将数据去重、合并、累加、脱敏。3.算法加工：（1）用户分布指数（q1)=所属县级地区用户数量*所属省级地区用户数量/全平台用户总量*100；（2）用户消费指数（县级地区）（q2）=(所属县级地区用户数量/全平台用户总量)*(全平台用户消费总额/全平台用户资产总量)*100+ (所属县级地区资产数量/全平台用户资产总量)*(全平台用户消费总额/全平台用户总量)*100+ (所属县级地区消费总额/全平台用户消费总额)*(全平台用户资产总量/全平台用户总量)*100；（3）用户消费指数（省级地区）（q3）=(所属省级地区用户数量/全平台用户总量)*(全平台用户消费总额/全平台用户资产总量)*100+(所属省级地区资产数量/全平台用户资产总量)*(全平台用户消费总额/全平台用户总量)*100+ (所属省级地区消费总额/全平台用户消费总额)*(全平台用户资产总量/全平台用户总量)*100，评价省级地区用户消费等级，如用户消费指数（省级地区）在10以下，给C级消费等级评价，10—20给B级消费等级评价，20以上则为A级等级评价。

Optimizing Digital Collectibles Advertising and Placement Strategies: This dataset leverages user distribution and geographic consumption data from the Xingyu Lingjing Digital Collectibles Platform to help brands in the digital collectibles industry develop and optimize advertising and digital collectibles placement strategies across different regions, providing a reliable reference for precision marketing of brand marketing enterprises in the digital collectibles industry. 1. Collect user geographic information, collection holding and sales data via the Xingyu Lingjing Digital Collectibles Platform. 2. Conduct data deduplication, merging, aggregation and desensitization. 3. Algorithmic processing: (1) User Distribution Index (q1) = (Number of users in the target county-level area * Number of users in the corresponding provincial-level area) / Total number of platform users * 100; (2) County-level User Consumption Index (q2) = (Number of users in the target county-level area / Total platform users) * (Total platform consumption amount / Total platform user asset amount) * 100 + (Number of digital collectibles assets in the target county-level area / Total platform user asset amount) * (Total platform consumption amount / Total platform users) * 100 + (Total consumption amount in the target county-level area / Total platform consumption amount) * (Total platform user asset amount / Total platform users) * 100; (3) Provincial-level User Consumption Index (q3) = (Number of users in the target provincial-level area / Total platform users) * (Total platform consumption amount / Total platform user asset amount) * 100 + (Number of digital collectibles assets in the target provincial-level area / Total platform user asset amount) * (Total platform consumption amount / Total platform users) * 100 + (Total consumption amount in the target provincial-level area / Total platform consumption amount) * (Total platform user asset amount / Total platform users) * 100. Evaluate the consumption level of provincial-level areas: assign a C-level consumption rating if the Provincial-level User Consumption Index is below 10, a B-level rating for values between 10 and 20, and an A-level rating for values above 20.