Ratio of social commerce live-sales to comments in the Philippines Q1-Q2 2020

According to a survey of social commerce users in the Philippines in 2020, the ratio of social commerce live-sales to comments increased from 33.7 percent in the first quarter, to 66.3 in the second quarter. Broadcasting live videos which feature products for sale is a practice which is growing in popularity in the Philippines.

据2020年对菲律宾社交电商用户的调查，社交电商直播销售与评论的比例在第一季度为33.7%，第二季度上升至66.3%。在菲律宾，直播展示销售产品的行为正日益受到青睐。