THEORETICAL FOUNDATIONS OF "MEDIA AND MEDIA EDUCATION" IN THE INFORMATION SPACE

This article broadly covers the role and importance of the media in the life of society in the process of modern globalization and informatization. It analyzes the content, main functions of the media structure, and the impact of its development and development on the development of society on a scientific and theoretical basis. The role of personal, personal communication in communication, the importance of communicative competence, and the need for responsible communication in the information space are revealed.