eCommerce Benchmark KPIs: Hobby & Leisure in New Zealand

In 2023, next to an add-to-cart rate of 11%, a cart abandonment rate of 61.6%, and a conversion rate of 4.2%, the eCommerce Benchmark KPIs for Hobby & Leisure in New Zealand also consist of an AOV of US$83.3, a discount rate of 9.4%, and a return rate of 4.1%.

至2023年，新西兰休闲爱好类电子商务基准关键绩效指标（KPIs）包括：11%的加入购物车率、61.6%的购物车放弃率、4.2%的转化率，此外，平均订单价值（AOV）为83.3美元，折扣率为9.4%，退货率为4.1%。