The aim of this database is to present data on customers’ satisfaction with the 4 major banks operating in Greece. The data were collected in four consecutive semesters, between June 2017 and June 201
Researchers have suggested the validity of introduction of environmental management to marketing strategies. However, no attention has been given to the prediction of consumers loyalty to banking orga
The aim of this database is to present data on customers’ satisfaction with the 4 major banks operating in Greece. The data were collected in four consecutive semesters, between June 2017 and June 201
Researchers have suggested the validity of introduction of environmental management to marketing strategies. However, no attention has been given to the prediction of consumers loyalty to banking orga