eCommerce Benchmark KPIs: Hobby & Leisure in Serbia

In 2023, next to an add-to-cart rate of 12.8%, a cart abandonment rate of 76.5%, and a conversion rate of 3%, the eCommerce Benchmark KPIs for Hobby & Leisure in Serbia also consist of an AOV of US$52.6, a discount rate of 12.4%, and a return rate of 3%.

截至2023年，在塞尔维亚的爱好与休闲电商领域，除12.8%的加入购物车率、76.5%的购物车放弃率和3%的转化率之外，还包括平均订单价值（AOV）为52.6美元、折扣率为12.4%以及退货率为3%的电商基准关键绩效指标（KPIs）。