Nasdaq eVestment Next Best Action

**Overview**
Nasdaq eVestment's "Next Best Action" offers asset managers a data-driven methodology to evaluate investment opportunities with public pension plans using our proprietary participant factor model. This tool assesses asset managers' strategies across multiple factors such as performance, risk management, incumbent relationships, and alignment with pension plans' goals. By leveraging Nasdaq eVestment’s suite of APIs, the participant factor model provides transparency and consistency in identifying high-potential mandates, whether hiring a new manager or increasing an existing allocation.

**Use cases**
- **Smarter Mandate Selection** - Prioritize outreach based on real-time scoring of open and eligible mandates.
- **Replacement Opportunities** - Identify underperforming incumbents and position your products for replacement.
- **Identify Risk Exposure** - Proactively uncover, assess, and mitigate risks that could lead to asset outflows.