JMTP hedonic agentic
收藏NIAID Data Ecosystem2026-03-13 收录
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https://data.mendeley.com/datasets/6b99tvpz7p
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资源简介：
The data describes a scenario where a food poisoning event affects 2 restaurants; one, a fine dining restaurant, and the other a casual dining restaurant. The main hypothesis was that the fine dining restaurant will have higher negative word of mouth after a transgression than the casual chain. The second part describes a response strategy where the brands use a promotional campaign and the other an advertising campaign to try and get consumers back.
创建时间：
2022-07-14
