five

Dataset for Explaining customer engagement in virtual communities: antecedents and outcomes, digital assets, and CSR initiatives

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DataCite Commons2025-03-22 更新2025-04-17 收录
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https://openresearch.surrey.ac.uk/esploro/outputs/dataset/99954166402346
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资源简介:
The second paper investigates the influence of digital assets, particularly Non-Fungible Tokens (NFTs) and Fungible Tokens (FTs), on trust and customer engagement within decentralised communities, revealing the mediating role of psychological ownership.
提供机构:
University of Surrey
创建时间:
2025-01-14
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