星海文旅大数据平台

中国电信文旅大数据基于自有运营商 BO 域数据，融合 GPS 精定位、消费、OTA 预定等多源涉旅数据，面向各级文旅管理单位、旅发投企业、景区街区利用数据挖掘和人工智能等手段，提供全域客流量、出游行为、人群画像等探查分析服务，为游客营销辅助决策

China Telecom Cultural and Tourism Big Data is developed based on the operator's own BO (Business Operation) domain data, integrating multi-source tourism-related data such as high-precision GPS positioning, consumption data and OTA booking data. Targeting cultural and tourism management authorities at all levels, tourism development and investment enterprises, as well as scenic spots and commercial blocks, this dataset provides exploratory analysis services covering full-domain passenger flow, travel behavior, crowd portraits and other relevant aspects through technologies including data mining and artificial intelligence, to support auxiliary decision-making for tourist marketing.

搜集汇总

背景与挑战

背景概述

该数据集主要提供文化旅游相关的数据服务，具体包括黄山景区基础信息的API接口，覆盖市级范围，由黄山一卡通公司合作提供。整体数据集以API服务形式为主，专注于景区信息查询，但其他内容涉及多个行业领域，文旅数据占比有限。