Geo Location-Based Retail Listings – Precision Data for Location-Based Marketing

Access a location-rich dataset of U.S. retail businesses, integrating verified firmographics, store-level contact details, and demographic overlays. Designed for marketers, AdTech platforms, agencies, and technology providers seeking to activate campaigns and analyze opportunities with regional precision. <p><br/></p> Data Axle, formerly Infogroup, has been a trusted provider of data-driven solutions since 1972. With verified coverage of over 95% of U.S. businesses and consumers, Data Axle delivers accurate, privacy-compliant data to power analytics, targeting, and activation. Our B2B and B2C datasets are built from deterministic sources and continuously updated. <p><br/></p> Segment Categories: - Retail Business Types – Apparel, Grocery, Electronics, Furniture, Specialty Retail - Geolocation Data – Latitude/Longitude, ZIP, Census Tract, Landmark Proximity - Revenue Bands – $500K to $50M+ - Store Size & Footprint – Single store, regional chain, national chain - Demographic Context – Shopper age, income tiers, lifestyle preferences - Marketing Engagement – Loyalty programs, promotions, ad responsiveness - Contact Information – Store manager emails, phone numbers, corporate contacts - Operational Attributes – Years active, employee count, franchise vs. independent <p><br/></p> Key Features: - 300+ segmented attributes tailored for retail-centric campaigns and analytics - Latitude/longitude-level geolocation for precision targeting and mapping - Verified decision-maker contact data for localized outreach - Shopper demographic insights at store location level - CRM, GIS, and marketing platform ready <p><br/></p> Use Cases: - Retail Media Networks: Target verified store locations for brand-funded in-store and near-store promotions - Adtech & Programmatic Buyers: Activate digital and mobile ad campaigns with geofenced retail targeting - OOH & DOOH Agencies: Map stores by proximity to high-traffic zones and align ad placements - Financial Institutions & POS Providers: Identify independent and multi-location stores for merchant acquisition - CPG and Retail Vendors: Build outreach lists of franchise or independent retail buyers within specified regions - GIS Analysts: Overlay retail density with income and lifestyle data for regional investment models <p><br/></p> Next Steps: - Request listing access - Data Axle team will contact you to finalize audience, data cut, and delivery method / frequency - Need a Custom Audience? We deliver tailored segments within 5–10 business days <p><br/></p> Business Need: - Localized Campaign Execution: Improve relevancy and conversion by targeting retailers based on location, size, and demographic footprint - Retail Expansion Intelligence: Enable territory planning and competitive analysis using verified geolocated business listings - Audience Enrichment: Equip platforms and partners with store-level insights, including ownership type, ad activity, and local affluence - Franchise & Independent Store Targeting: Identify scalable outreach opportunities by segmenting retail owners by footprint and format