eCommerce Benchmark KPIs: Furniture & Homeware in the U.S.

In 2023, next to an add-to-cart rate of 14.3%, a cart abandonment rate of 82.1%, and a conversion rate of 2.6%, the eCommerce Benchmark KPIs for Furniture & Homeware in the U.S. also consist of an AOV of US$314.1, a discount rate of 13.3%, and a return rate of 5.9%.

在2023年，美国家具及家居用品电商基准关键绩效指标（KPIs）中，除了14.3%的加入购物车率、82.1%的购物车放弃率以及2.6%的转化率外，还包括平均订单价值（AOV）为314.1美元、折扣率为13.3%以及退货率为5.9%。